Good Witch Halloween

7.1/10 · 426 ratings20151h 22mHalloweenWeirdness 9/10Bingo card

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The premise

Whilst Cassie deals with the newest guest at Grey House, Grace seeks no advice to help deal with school bullies calling her a witch.

How unusual is it?

Very. Magic, psychic/visions, mistaken identity and an actual miracle all turn up in one movie — the strangest 3% of everything we've logged.

Who’s in it

You’ve seen this pairing before: Catherine Bell and James Denton have made 7 Hallmark movies together.

Behind the camera

Show

Wait, what?

The quirks and curveballs that make this one a little weirder than your average Hallmark. No spoilers, promise.

  • The use of a magical charm to 'mirror' energy and hide a twin's presence
  • A century-old curse involving a safety deposit box key
  • The protagonist's ability to sense 'dark energy' and predict future events like school quizzes

Every trope, all in one place

Here’s everything this one has going on, from the setting to the way it wraps up. Tap any of the 34 to find more movies that do the same thing.

Why we’d put this one on

Catherine Bell's Good Witch returns for Halloween as a stranger named Joseph Weld turns up at Grey House hunting a hidden key to a lost fortune, with a vengeful twin lurking behind the strange accidents around town. Bailee Madison's Grace is wrestling with classmates who call her a witch, and her own magical heritage. Weirdness 9, with charms that mirror energy to hide a twin and a century-old curse tied to a safety deposit box. At 7.6 it is one of the best-loved entries here, the kind of gentle small-town magic the Good Witch crowd adores. James Denton plays Dr. Sam Radford.

How it all plays out

Already seen it, or just can’t wait? Open this up for the whole story, ending included.

Full story (spoilers)
The film opens with Joseph Weld arriving at Grey House, claiming that Cassie's ancestor, Laurel Merrywick, cursed his great-grandfather Henry a century ago, leading to his family's ruin. Joseph believes a key to a safety deposit box containing a fortune is hidden within the house. Shortly after his arrival, dangerous 'accidents' begin occurring, including electrical fires and equipment failures. While Cassie remains calm and hospitable, her son Brandon and Chief of Police Derek are deeply suspicious of Joseph's motives. Meanwhile, Cassie’s daughter Grace is experiencing a crisis of identity; she is being teased at school for being 'weird' and tells Cassie that 'being a Merrywick is ruining my life,' leading her to reject the family's traditional Halloween preparations. In a parallel subplot, Mayor Martha Tinsdale is in a state of panic because her elaborate Halloween maze is a 'death trap' and her pumpkin display is ruined, while Abigail Pershing creates chaos by running for Harvest Queen against the perennial winner, Stephanie, using her restaurant to solicit votes. The central mystery takes a turn when Brandon discovers that Joseph has an identical twin brother, Jackson, who has a criminal record. Cassie realizes that Jackson is lurking on the property and using a magical charm to 'mirror' Joseph’s energy, effectively hiding his dark intentions from her intuition. The conflict reaches a climax when Jackson is caught in the basement of Grey House attempting to steal the family treasure. However, the 'treasure' turns out not to be gold, but a historical truth: Joseph finds a letter revealing that Laurel Merrywick and his great-grandmother were actually close friends, and the key was left for safekeeping, not as part of a curse. This revelation heals the rift between the families. Grace eventually finds her confidence, using her intuition to outmaneuver school bullies and embracing her role in the family. The movie concludes at the Harvest Festival, where Abigail gracefully withdraws from the race to let Stephanie win, and Sam Radford hints at a deeper romantic future with Cassie, acknowledging the magical bond they have formed.

Beat by beat

  1. Opening

    Joseph Weld arrives at Grey House claiming his family was cursed by the Merrywicks and demands a hidden key.

  2. Inciting Incident

    A series of dangerous accidents occur at Grey House, leading the police to suspect Joseph is sabotaging the property.

  3. Midpoint

    Grace rejects her magical heritage and refuses to help with the haunted house, wanting to be 'normal' for school.

  4. Twist

    Brandon discovers Joseph has an identical twin, Jackson, who is using a magical charm to hide his presence and dark energy.

  5. Climax

    Jackson is apprehended in the Grey House basement; the hidden key is found, revealing a letter of friendship rather than a curse.

  6. Resolution

    The Harvest Festival is a success; Grace embraces her identity, and Cassie and Sam share a romantic moment.

Did you know?

A few things that make this one stand out once you stack it up against every other Hallmark movie.

  • At a weirdness score of 9, it lands among the strangest 3% of Hallmark movies we've scored.

Top 3% weirdest

Out of every Hallmark movie we've scored, this one lands among the strangest 3%.

How it stacks up

Where this one’s rating lands against every other rated Hallmark movie.

Rating 7.1 vs every rated Hallmark moviemedian 6.4This movie · 7.1567

Higher-rated than 94% of every rated Hallmark movie. The median is 6.4.

Where this one fits

The corners of the catalog Good Witch Halloween belongs to — handy if you’re after more of the same.

Lines worth quoting

The lines that stuck with us — the ones you’ll be repeating after the credits roll.

  • “I don't believe in curses, but I do believe in treasure.”
    — Joseph WeldExplaining why he has come to Middleton to find the key.
  • “I just want to be normal, Mom. I don't want you to let others dictate what is normal for you.”
    — Grace and CassieA mother-daughter talk about their magical gifts.
  • “Tutankhamun's got nothing on me.”
    — Sam RadfordBoasting about the complexity of his Halloween maze.
  • “Once a witch, always a witch.”
    — Nick RadfordTeasing Grace about her family's reputation.

Meet the characters

Who’s who before you press play. Nothing here gives the ending away.

  • Cassie Nightingale

    Lead

    Owner of Grey House and Bell, Book & Candle

    IntuitiveCalmNurturingMysterious
  • Sam Radford

    Love interest

    Doctor

    Neighbor and romantic interest

    SkepticalProtectiveKind
  • Jackson Weld

    Antagonist

    Criminal

    Guest/Enemy of the family

    VengefulDeceptiveSneaky
  • Grace Russell

    Supporting

    Student

    Daughter

    ConflictedPerceptiveSensitive
  • Martha Tinsdale

    Supporting

    Mayor

    Friend and town leader

    DramaticPerfectionistAnxious

Questions people ask about Good Witch Halloween

Is there a sequel to Good Witch Halloween?

Yes. Good Witch Halloween is followed by Second Time Around.

How long is Good Witch Halloween?

Good Witch Halloween runs about 1 hour and 22 minutes, and was released in 2015.

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Talking Hallmark

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Data and sources

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Sources:IMDb