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    It's Beginning to Look a Lot Like Christmas

    6.1/10 · 1,254 ratings·2019·1h 23m·Christmas·Weirdness 5/10
    It's Beginning to Look a Lot Like Christmas poster

    At a glance

    5/10

    Right on the Hallmark median

    What bumps it up: Santa appears, Enemies to lovers.

    Holiday
    Christmas
    Season
    Winter
    Setting
    Small Town
    Time period
    Contemporary
    Leads start as
    Enemies/Rivals
    Runtime
    1h 23m
    Watch trailer
    IMDbLetterboxdTMDBHallmarkJustWatch

    Where to watch

    🇺🇸United States18 ways

    Stream

    • fuboTV
    • Philo
    • Hallmark+ Amazon Channel
    • HBO Max
    • Hallmark+ Apple TV Channel
    • Hallmark TV Amazon Channel

    Free

    • Hoopla
    • Tubi TV

    Rent

    • Amazon Video
    • Apple TV Store
    • Google Play Movies
    • YouTube
    • Fandango At Home

    Buy

    • Amazon Video
    • Apple TV Store
    • Google Play Movies
    • YouTube
    • Fandango At Home
    🇨🇦Canada3 ways

    Stream

    • Crave
    • Crave Amazon Channel

    Free

    • Hoopla

    Via JustWatch · can change anytime.

    The premise

    When a New England Christmas decorating competition searches for the town with the most Christmas spirit, the mayors of East and West Riverton go all out to get their towns to the top of the holiday heap.

    Themes:Community over competitionWork-life balanceReconciliationThe true meaning of Christmas spirit

    How unusual is it?

    Middle of the road, with a twist — Santa himself and an enemies-to-lovers arc keep it from being totally by-the-book.

    Who’s in it

    Eric Mabius headshot

    Our Guy

    Eric Mabius

    as Liam

    Tricia Helfer headshot

    Our Girl

    Tricia Helfer

    as Sarah

    Alongside them

    • Aliza Vellani headshot
      Aliza VellaniKendall
    • Raf Rogers headshot
      Raf RogersYale
    • Colleen Winton headshot
      Colleen WintonCatherine
    • Michael Kopsa headshot
      Michael KopsaBen
    Show all 10 castShow fewer
    • Nolan Hupp headshot
      Nolan HuppJustin
    • Peter Benson headshot
      Peter BensonFrank
    • April Telek headshot
      April TelekMaureen
    • Viv Leacock headshot
      Viv LeacockJohn

    Behind the camera

    ShowHide

    Directed by

    • David Weaver headshot
      David Weaver

    Written by

    • Rick Garman headshot
      Rick Garman

    Wait, what?

    The quirks and curveballs that make this one a little weirder than your average Hallmark. No spoilers, promise.

    • The town is split into East and West Riverton over minor zoning and tax disputes, yet they share a single town square.
    • A candle company owner holds the economic fate of two towns in his hands based on their 'Christmas spirit.'
    • The mayors use binoculars to spy on each other's lawn decorations like international secret agents.
    • The 'Switzerland' coffee shop that straddles the border is treated as a legitimate diplomatic neutral zone.

    Every trope, all in one place

    Here’s everything this one has going on, from the setting to the way it wraps up. Tap any of the 34 to find more movies that do the same thing.

    Setting2

    🏘️Small Town📍Other

    Time & season3

    ❄️Winter🎄Christmas🗓️Contemporary

    Premise1

    🏆Contest

    Characters6

    🏛️Lead: Mayor/Politician🏛️Love interest: Mayor/Politician👶Cute kid👨‍👧Single parent⏰Workaholic lead💘Matchmaking relative

    Conflict4

    ⚡Other🏘️Community stakes⚖️Profession clash💔An ex returns

    Romance6

    💕Start as enemies/rivals💕First kiss: final scene only⚔️Enemies to lovers🔥Slow burn💗Love confession🎁Grand gesture

    Tone & quirks7

    🎬Light/Heartwarming🎵Musical element👨‍🍳Cooking scenes🧶Crafting scenes🎄Tree decorating❄️Snow activities🎞️Montage

    How it ends5

    🎅Santa appears💋Ends with a kiss🏘️Stays in the small town🤝Family reconciliation🏪Saves the business

    How it all plays out

    Already seen it, or just can’t wait? Open this up for the whole story, ending included.

    Full story (spoilers)
    The film opens in the rival towns of West and East Riverton, New Hampshire, where Mayors Liam Clark and Sarah Reed are introduced as lifelong competitors. The tension is high as John Gibson, owner of Strafford Candle Company, announces the 50th Annual Christmas Spirit Competition. The stakes are elevated by the rumor that the winning town will likely host the company's new distribution center, bringing significant tax revenue. Liam and Sarah meet at Maureen’s coffee shop, which sits on the border and is considered 'Switzerland,' where they trade barbs about their respective town's cookies and holiday preparations. In Round One, the mayors must decorate their residences. Sarah’s son, Justin, ends up helping Liam, creating a bridge between the two households. Despite their 'clean race' agreement, both mayors are caught spying on each other with binoculars. Seeing the toll the rivalry is taking, Maureen locks Liam and Sarah in her storage room, forcing them to talk. They realize they have both sacrificed personal happiness for their careers. In Round Two, the towns must show the 'fun' side of Christmas. Liam dresses as Santa and Sarah as Mrs. Claus for their respective events, but they begin to share ideas and support each other behind the scenes. Sarah’s ex-husband Frank (who is also Liam’s friend) even helps fix an oven in West Riverton, signaling a shift from rivalry to community. For the final round, the towns are tasked with showing the 'heart' of Christmas. Rather than competing, Liam and Sarah decide to host a joint Christmas dinner and candlelight procession that unites both towns. This act of cooperation impresses the community but complicates the judging. On Christmas Eve, John Gibson reveals a three-way tie between East Riverton, West Riverton, and Dover Lake. He discloses that both Liam and Sarah secretly lobbied him to let the *other* town win. Moved by their selflessness, John declares 'Riverton' (the combined entity) the winner and the site of the new distribution center. The film concludes with Liam and Sarah deciding to merge the towns back into one, acknowledging their love for each other and their shared future as leaders of a unified Riverton.

    Beat by beat

    1. 1

      Opening

      The Strafford Candle Christmas Spirit Competition is announced, pitting rival mayors Liam and Sarah against each other.

    2. 2

      Midpoint

      Maureen locks Liam and Sarah in a storage room, forcing them to move past their childhood rivalry and acknowledge their similarities.

    3. 3

      Midpoint

      Both towns advance to the second round, where Liam and Sarah begin to prioritize their connection over the competition.

    4. 4

      Climax

      Liam and Sarah decide to hold a joint community feast for the final round instead of competing separately.

    5. 5

      Climax

      John Gibson reveals that both mayors secretly lobbied for the other town to win the competition.

    6. 6

      Resolution

      The towns are reunited as 'Riverton,' the distribution center is awarded to the unified town, and Liam and Sarah begin a romantic relationship.

    34 tropes in one movie

    We counted 34 distinct Hallmark tropes packed into this one — a genuine greatest-hits reel.

    How it stacks up

    Where this one’s rating lands against every other rated Hallmark movie.

    Rating 6.1 vs every rated Hallmark moviemedian 6.4This movie · 6.145678

    Higher-rated than 25% of every rated Hallmark movie. The median is 6.4.

    Where this one fits

    The corners of the catalog It's Beginning to Look a Lot Like Christmas belongs to — handy if you’re after more of the same.

    • 🎄Best Hallmark Christmas MoviesIt is, of course, a Christmas movie.
    • 💢Hallmark Enemies-to-Lovers MoviesStarts with sparks of the wrong kind.
    • 🧁Hallmark Baking & Cooking MoviesPlenty of time in the kitchen.
    • 👨‍👧Hallmark Single Parent MoviesA single parent finds love again.
    • 🏘️Hallmark Small Town MoviesA classic small-town setting.

    Lines worth quoting

    The lines that stuck with us — the ones you’ll be repeating after the credits roll.

    • “Maureen is on no one's side. You see, I live outside of both city limits, and this place is Switzerland.”
      — MaureenExplaining why she won't take sides in the mayoral rivalry.
    • “I'm not competitive. I'm... enthusiastic.”
      — LiamDefending his intense desire to beat Sarah in the competition.
    • “I sometimes feel like I'm just not grabbing all the happiness that I can, like I'm leaving some of it on the table.”
      — SarahReflecting on how her career as mayor has hindered her personal life.
    • “Winning isn't always about coming in first place.”
      — Liam's DadGiving Liam advice on the true meaning of the competition.

    Meet the characters

    Who’s who before you press play. Nothing here gives the ending away.

    • Liam Clark

      Lead

      Mayor of West Riverton

      CompetitiveEnthusiasticDedicatedKind-hearted
    • Sarah Reed

      Love interest

      Mayor of East Riverton

      Childhood rival and romantic interest

      AmbitiousPassionateProtectiveCompetitive
    • Justin

      Supporting

      Student

      Sarah's son

      ObservantHelpfulThoughtful
    • Maureen

      Supporting

      Coffee Shop Owner

      Friend and 'neutral territory' mediator

      NeutralWiseMeddling
    • John Gibson

      Supporting

      Owner of Strafford Candle Company

      Judge of the competition

      TraditionalObservantFair

    Questions people ask about It's Beginning to Look a Lot Like Christmas

    Where can I watch It's Beginning to Look a Lot Like Christmas?

    It's Beginning to Look a Lot Like Christmas is available via fuboTV, Philo, and Hallmark+ Amazon Channel. Streaming options change often, so check current availability before settling in.

    How long is It's Beginning to Look a Lot Like Christmas?

    It's Beginning to Look a Lot Like Christmas runs about 1 hour and 23 minutes, and was released in 2019.

    Is It's Beginning to Look a Lot Like Christmas a Christmas movie?

    Yes. It's Beginning to Look a Lot Like Christmas is a Hallmark Christmas movie, set during the holiday season.

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    Data and sources

    Curated by the Talking Hallmark team.

    Sources:IMDb·TMDB·JustWatch

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