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Betty's been cursed from youth to fail at romance, and all of her relationships have ended in disaster. But when she meets Alex, she's tempted to try once more. Can true love prevail over a curse?
A fairly classic Hallmark setup with a quirk or two.
The quirks and curveballs that make this one a little weirder than your average Hallmark. No spoilers, promise.
Already seen it, or just can’t wait? Open this up for the whole story, ending included.
Opening
Betty, a highly cautious risk analyst, is introduced as someone who believes she has been cursed in love ever since middle school, and her best friend Mya pushes her to stop expecting disaster.
Inciting incident
Betty meets Alex, her new upstairs neighbor and a globe-trotting photographer, after a series of awkward apartment-building mishaps, and their chemistry is immediate.
Rising action
Betty and Alex start spending time together through drinks, hikes, and other dates, but Betty keeps fixating on his risky lifestyle and the supposed curse on her love life.
Midpoint
Betty realizes she is falling for Alex and investigates the curse by researching Eleni Vrakos and consulting Madame Vadoma, while her work and Mya’s wedding planning both become more complicated.
Conflict escalates
Betty breaks things off with Alex to protect him, but wedding chaos, family pressure, and a dangerous fire at the Allistor building make it clear that she cannot control every outcome.
Climax
After Alex helps save a trapped worker, Betty confronts Eleni and learns the curse was never real, forcing her to admit that her fear has been sabotaging her relationships.
Resolution
Betty and Alex reunite, the wedding goes forward, and the epilogue shows Betty embracing love and trusting Alex even as he heads into another dangerous assignment.
The corners of the catalog Betty's Bad Luck in Love belongs to — handy if you’re after more of the same.
The lines that stuck with us — the ones you’ll be repeating after the credits roll.
“From here until the end, disaster will befall you!”
“You have a Ph.D. in peril.”
“You're making it very hard for me to not like you.”
“The future is what we make it.”
“There's not an obstacle big enough in the world that could keep me from you.”
“You pried open a part of my heart that I kept protected and hidden.”
Who’s who before you press play. Nothing here gives the ending away.
risk analyst and actuary
field photographer and photojournalist
Betty’s upstairs neighbor and eventual husband
Betty’s best friend and maid of honor
chef or catering business owner
Betty’s best friend’s fiancé
coworker in risk management / actuarial science
Betty’s colleague who helps with research
Betty’s former middle-school classmate who supposedly cursed her
fortune teller
Provides Betty with a supposed counterspell
professor
Alex’s sister who reassures Betty about him
Betty’s boss
Her supervisor at work
basketball player or basketball fan
Betty’s old middle-school crush tied to the origin of the curse story
Betty's Bad Luck in Love is available via fuboTV, YouTube TV, and Philo. Streaming options change often, so check current availability before settling in.
Betty's Bad Luck in Love runs about 1 hour and 24 minutes, and was released in 2024.
Nothing close enough to suggest yet — the full catalog is a good place to wander.
Talking Hallmark
So do we. Come hang out on the Talking Hallmark channel, where we dig into movies just like this one, episode after episode.

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